When I first started my business, I was doing a lot of the same things that you’re probably doing right now.
I was listening to podcasts.
In Facebook Groups listening to a lot of (bad!) advice.
Spending a lot of time consuming content… and not enough time actually implementing.
Not to mention the fact that I ended up buying a bunch of 12 week courses where they taught the same things in the same order… and I became cynical and frustrated by the industry I was operating in.
Now here’s the thing - I don’t have a sad story about my business failing and not doing well until a moment of clarity when everything changed.
Annoyingly, my business took off.
I made money.
Became successful.
Spoke at incredible events.
But I remained frustrated.
I was watching highly qualified people go from confident corporate escapee to downtrodden, trying to sell their services for peanuts, business owners.
There was no freedom. No ‘work/life balance’.
Just a never-ending stream of Facebook posts, private messages and emails from people telling me that they didn’t know what had gone wrong.
That they’d ended up in this online space as a qualified leader with real skills and qualifications and were working themselves into the ground just to make 20K a year.